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Smart e Plans

THE MARKETING SYSTEM FOR LUXURY PROPERTY

  • Home
  • Technology
    • What is SMARTePLANS?
    • SMARTePLANS Marketing System
    • What Makes SMARTePLANS Unique?
    • Benefits To Listing / Buyer’s Agents & Their Clients
      • Benefits To Builders
      • Benefits To Brokers
      • Benefits To Investors
    • Who Pays?
    • Types of SMARTePLANS
    • SMARTePLANS Timelines
    • SMARTePLANS InSIGHT: Judith’s Blog
  • Tools
    • Uploads Onto MLS
    • VIDEO SMARTePLANS
    • International Language Floor Plans
    • The Illustrated Property Guide
    • Furniture Moving
      • Try It! Arrange Furniture
    • Linked Amenities Text
    • Indexed to Google®
    • The RoughOut
    • Rapid Turn-Around
    • Nested Floor Plans
    • Magnification
    • Don’t Have to Be on MLS
    • Exports Into Alternate Formats
  • Pricing
    • Pricing
    • Discounts for Agents
    • Notes to Home Sellers
    • Discounts for Brokers
  • Information For
    • Real Estate Agents
      • Differentiation in the Marketplace
      • Enhanced Marketing Value
      • Awesome Listing Tool
      • Full Commission / Service
      • Provide a Map to the Sale
      • Sell the Space, Not the Decorating
      • Compare to Virtual Tour / Video
      • Compare to Floor Plan
      • Compare to 3D Floor Plans
      • Compare to Open House
    • Home Sellers
      • How the MLS Works
      • Interview Several Agents
      • Use the Builder’s Plan?
      • You & Your Agent
      • Expect Full Service
      • Provide a Map to the Sale
      • Compare to Virtual Tour
      • Compare to Floor Plan
      • Home Sellers – Compare to 3D Floor Plans
      • Compare to Open House
    • Builders
      • Your Own Branded SMARTePLANS
      • Builders FAQ’s
    • Brokers Information
      • The Broker Centric Business Model
      • Applying the Broker Centric Business Model
      • Broker’s FAQ’s
    • Investors
      • Investor’s FAQ’s
  • Professionals
    • Photographers
    • Professional Service Providers
    • Documents Library
  • Contact Us
  • VIEW SMARTePLANS
    • SMARTePLANS On MLS
    • Sample SMARTePLANS
    • Agents Who Use SMARTePLANS
    • You Pay an Agent 6% … For What? Do You Actually Know?
    • SMARTePLANS Works for Me
    • SMARTePLANS InSIGHT: Judith’s Blog
Home page Judith’s Blog

Hi! Welcome to my blog.

I’m Judith — the inventor, owner and operator of SMARTePLANS – the premier online system for marketing luxury homes featuring our patented pictographic floor plan pictorials. There’s a lot that goes into marketing a high end multi-million dollar luxury property …… so come along with me and peek over my shoulder as we work.

My Gramma Was Married in Your House, Can She Come Visit?

5 December, 2018 by Judith at Luxury Properties, Peeking Inside Properties

While I was measuring a home in River Oaks built in 1927,  the Seller told me one day a lady rang her doorbell and explained her 90 year old gramma was married in this house, and wanted to know would it be OK for her to come visit ... she wanted to see it again. The [...]
read more

Does Your Swimming Pool Have an Island?

6 March, 2018 by Judith at Features and Finishes, Luxury Properties, Peeking Inside Properties

One of the fun things about SMARTePLANS is the totally unique properties I get to work on.   This was the first time I saw a residential swimming pool with an island in it.  And not just a small island ... this one has several very large trees growing out of it! ....  as well as [...]
read more

Does the Peacock Convey With the House?

23 February, 2018 by Judith at Features and Finishes, Luxury Properties, Peeking Inside Properties

Recently I was on a large property just off Memorial Drive getting my measurements for this home soon to be going onto MLS --- and as soon as I got out of my car, a peacock started screaming at me.  They have a distinctly loud and alarming type call.  Later, when speaking with the owner [...]
read more

Jerry, The Hand-Carved Kitchen Mouse

20 January, 2018 by Judith at Features and Finishes, Luxury Properties, Peeking Inside Properties

The Kitchen in this luxury home is GORGEOUS! -- all of it hand-carved and created onsite by master craftsman.  And the owner says to me  ..."be careful not to step on my Kitchen Mouse".  Kitchen Mouse? Okay .... if you're me .... that is generally NOT something you want to hear.  And she continued, "there [...]
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2017 – $63.8 M Sold This Year

19 January, 2018 by Judith at Agents / Brokers, Home Sellers, Luxury Properties, Information For, SMARTePLANS

The end-of-the year figures are in and $ 63.8 million dollars worth of property was sold using SMARTePLANs in 2017,  our highest year ever. And strange, too .. while the listing season was cut short with the destruction Hurricane Harvey brought in August ... it put the selling season into overdrive. Luxury homes (truly) flew [...]
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