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      • Differentiation in the Marketplace
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      • Sell the Space, Not the Decorating
      • Compare to Virtual Tour / Video
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      • Compare to 3D Floor Plans
      • Compare to Open House
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      • Compare to Virtual Tour
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Smart e Plans

THE MARKETING SYSTEM FOR LUXURY PROPERTY

  • Home
  • Technology
    • What is SMARTePLANS?
    • SMARTePLANS Marketing System
    • What Makes SMARTePLANS Unique?
    • Benefits To Listing / Buyer’s Agents & Their Clients
      • Benefits To Builders
      • Benefits To Brokers
      • Benefits To Investors
    • Who Pays?
    • Types of SMARTePLANS
    • SMARTePLANS Timelines
    • SMARTePLANS InSIGHT: Judith’s Blog
  • Tools
    • Uploads Onto MLS
    • VIDEO SMARTePLANS
    • International Language Floor Plans
    • The Illustrated Property Guide
    • Furniture Moving
      • Try It! Arrange Furniture
    • Linked Amenities Text
    • Indexed to Google®
    • The RoughOut
    • Rapid Turn-Around
    • Nested Floor Plans
    • Magnification
    • Don’t Have to Be on MLS
    • Exports Into Alternate Formats
  • Pricing
    • Pricing
    • Discounts for Agents
    • Notes to Home Sellers
    • Discounts for Brokers
  • Information For
    • Real Estate Agents
      • Differentiation in the Marketplace
      • Enhanced Marketing Value
      • Awesome Listing Tool
      • Full Commission / Service
      • Provide a Map to the Sale
      • Sell the Space, Not the Decorating
      • Compare to Virtual Tour / Video
      • Compare to Floor Plan
      • Compare to 3D Floor Plans
      • Compare to Open House
    • Home Sellers
      • How the MLS Works
      • Interview Several Agents
      • Use the Builder’s Plan?
      • You & Your Agent
      • Expect Full Service
      • Provide a Map to the Sale
      • Compare to Virtual Tour
      • Compare to Floor Plan
      • Home Sellers – Compare to 3D Floor Plans
      • Compare to Open House
    • Builders
      • Your Own Branded SMARTePLANS
      • Builders FAQ’s
    • Brokers Information
      • The Broker Centric Business Model
      • Applying the Broker Centric Business Model
      • Broker’s FAQ’s
    • Investors
      • Investor’s FAQ’s
  • Professionals
    • Photographers
    • Professional Service Providers
    • Documents Library
  • Contact Us
  • VIEW SMARTePLANS
    • SMARTePLANS On MLS
    • Sample SMARTePLANS
    • Agents Who Use SMARTePLANS
    • You Pay an Agent 6% … For What? Do You Actually Know?
    • SMARTePLANS Works for Me
    • SMARTePLANS InSIGHT: Judith’s Blog
Home page Information For Real Estate Agents Compare to Floor Plan

Compare to Floor Plan

SMARTePLANS® are just not the same as “regular” floor plans. We wouldn’t have two patents if they were.

The best way to explain it to you is probably to SHOW you a real-life example. Below is the same house. A carefully crafted custom-created floor plan was uploaded onto MLS to market the home. In this particular case, the outcome was not favorable. The home didn’t sell, and after 243 Days on Market the listing agreement was terminated.

A new real estate agent obtained the listing and we sold it in 6 days!

CompareFP

         View this Floor Plan     SSSSSSSSSSSSSSSSSSS  View this SMARTePLAN

The new agent hired SMARTePLANS to produce our marketing materials that include the pictographic and annotated floor plan with 14 photos embedded inside of it that launch at a click of the mouse. The actual SMARTePLAN showed the whole corner lot in Bellaire (because we show the WHOLE property) and you can click the PDF to see it.

For the purpose of a one-to-one comparison I endeavored to make both products the same size and show them side by side. But even at the flying-at-30,000-ft-view, you can see the two products are quite different—- and at the very least … don’t you think a prospective buyer would want to KNOW there are two dishwashers in the Kitchen?

WHY A SMARTePLAN IS SUPERIOR TO OTHER FLOOR PLANS

  • Awarded Two U.S. Patents (U.S. 7,733,351B1 & U.S. 8,010,906,B1)
  • Patented format contains detailed pictographs, captioning and descriptive annotations never before added to “floor plans”, but included in our patents.
  • Depicts the WHOLE property, not just the structure … decks, landscaping grounds, gardens, pools, ponds, porches, loggias and outside space are all depicted in the drawing.
  • Combines and integrates three different types of data/information into a single portable and self-contained file (Floor Plan Drawing + Embedded Photos + Descriptive Text) creating a fully functional mini-brochure that can be emailed, posted on websites and distributed via social media (Facebook, LinkedIn and Twitter… to name a few).
  • Displays the property in an engaging and interactive manner. The easy-to-read pictographs transcend language barriers.
  • Capable of being uploaded as an active file onto MLS (not a non-interactive jpg photo); yet is also independent of MLS and can be distributed across the internet via multiple venues.
  • Capable of being indexed to search engines for optimum distribution and exposure.
  • Capable of having a furniture-moving module added (which also has the same distribution capabilities including uploading onto MLS).
  • Floor plan drawings are custom created and protected by copyright. Existing drawings can be retrieved from archive storage, updated and used to market the property again when it comes back onto the market —- next month or 5 years later.
  • Capable of being exported in other formats for additional revenue and utility (i.e. compatible with software used by many interior decorators, contractors, landscapers, etc.)

A SMARTePLAN IS MORE THAN A FLOOR PLAN

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If you were selling this home, which one do you think does a better job of marketing the property? Which one do you want to use to sell YOUR home?

A SMARTePLAN Beats A Regular Floor Plan Every Time

  • Real Estate Agents
    • Differentiation in the Marketplace
    • Enhanced Marketing Value
    • Awesome Listing Tool
    • Full Commission / Service
    • Provide a Map to the Sale
    • Compare to 3D Floor Plans
    • Compare to Floor Plan
    • Compare to Virtual Tour
    • Compare to Open House
  • SMARTePLANS On MLS
  • Agents Who Use SMARTePLANS
  • SMARTePLANS Works for Me
  • Types of SMARTePLANS
  • InSide SMARTePLANS: Judith’s Blog

CONTACT US SMARTePLANS Houston – (281) 419-4025, Monday – Saturday 8:00AM – 5:00PM

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