When You Choose The Agent; You Choose the Marketing
The problem is most agents don’t have effective marketing tools to market your Woodlands high end luxury home. What they have — and use — are the same tools every agent has for ALL homes — taking photos and putting it on MLS!
Now think about this for a minute .. if all they are doing is taking photos and putting the listing on MLS…….
....then by their marketing they are taking your $ 1M+ Woodlands custom home and turning it into a $200,000 Texas production home by their portrayal of it in the marketplace!
Does that make sense to you?
The overall 6% commission split to an agent/broker on a $ 200,000 home is $6,000 — but on a $ 1 million dollar home it is $30,000 — so why aren’t you paying $6000 commission if the same level of effort and tools is going into marketing your luxury home?
Particularly if you have a luxury property in The Woodlands, Texas … your marketing needs to be MORE … than “just putting it on MLS”.
The real estate agent you choose can hire us to work on your behalf, though. SMARTePLANS is a marketing expense and the 6% commission you are charged is to market and sell your home. So SMARTePLANS marketing services are not a cost to the home seller — it is included in the 6% you are already paying.
If you’re going to pay 6% to an agent — don’t you want the BEST marketing, with the shortest days on Market?
You are invited to visit our web page and COMPARE what we offer. The information and samples of our product and services is easy to find and evaluate. Call or email questions.
Does Better Marketing Really Make a Difference?
Our 12 Yr Report Card:
$375 Million Dollars of Property Sold 21% Faster
Than the MLS Average — with 24% Selling Over List Price
and An Average Sale Price of $ 1,041,501
Imagine … THE AVERAGE… for over a period of 12 years, has nearly 25% of the million-dollar properties selling ABOVE list price. Slicing the data a little thinner … let’s see what the last 2 Years reveals:
EFFECTIVENESS (Two Year Snapshot):
$ 60.9M of Property Sold
Average Property Sale Price = $1,400,782
35 % Sold Above List Price
COST OF a SMARTePLAN:
SMARTePLAN fees are calculated by the square foot of the structure, so the cost will vary by the size of the structure and number of structures / features on the property. The cost includes embedding up to 14 photos your agent provides into the custom drawing so they launch out of the floor plan.
The average SMARTePLAN price for properties over the past 2 years ( $ 1,360.000) included along with the structures, all the grounds and landscaping and a very detailed amenities text description inter-linked with the drawing and photographs.
Below is data from just the last two years — and shows you both ends of the spectrum. Since Texas is a non-disclosure state, I’m not allowed to tell you the address and final sales amounts of these two properties, but am providing the MLS numbers so your agent can look them up in the MLS proprietary database and print it out for you.
Average Cost of Inter-Active SMARTePLAN = $1,360.00
Lowest Property List Price $339,000 | Sold in 4 Days On Market | Sold Over List Price | MLS# 48408093
Highest Property List Price $ 5,250,000| Sold in 17 Says On Market | MLS# 40241511
Why aren’t ALL agents using SMARTePLANS for luxury homes?
The short answer is they don’t have to. They can spend a smaller amount on their marketing expenses … the same as on a $200,000 production home and …pocket the difference. If the house isn’t selling, they can always drop the price. I can absolutely PROMISE you one thing ……
SMARTePLANS is ALWAYS Less Than Your First Price Drop
I work with top agents all over the city … the agent changes … the broker changes … but the SMARTePLAN-driven results remain consistent …through the “up” market, the “down” market and even the total melt-down of the market!!!
Thanks for Stopping By,
Judith, The SMARTePLAN Lady
Photo by Houston Photographer: Ben Hill
SMARTePLANS® is the premier marketing system for luxury homes featuring online easy-to-read pictographic floor plan pictorials, where the photographs launch from inside the floor plan … NOW all the photos make sense! SMARTePLANS® is very effective at selling high end luxury properties. You can seamlessly click around the property, viewing the photos in relationship to the pictographic floor plan drawing. This is not a video … you choose what you want to view … or not. [TIP: Hold down your CTRL key and roll your mouse wheel to quickly zoom in and out of the drawing — no detail is too small to see!] The compilation above is the original creative work and copyrighted property of SMARTePLANS®. You may link to it; but it may not be copied, nor reproduced in any form or format in whole or in part without the express written permission of Judith Sinnard.
www.smarteplans.com © 2016 SMARTePLANS®